The Luxury Update

This week’s latest in Luxury.

 

Ferrari is “Recession Proof”

Maserati SpA’s new sport-utility vehicle was one of the most sought-after models at the Frankfurt car show this week and Ferrari SpA predicted record sales as executives said ultra-luxury remains recession-proof.

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St. Regis names Jason Wu as brand connoisseur

Starwood’s St. Regis has named Jason Wu as the second St. Regis Connoisseur, in a move that will involve joint digital projects and to-be-announced fashion experiences for the hotel’s guests.

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How mobile has changed Fashion Week

Mobile technology has caused Fashion Week to evolve from an event that was attended by industry insiders and written about in the following month’s high-fashion magazines into a week of celebrity-studded affairs that are blogged and tweeted about instantaneously.

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Affluent family emerges as new luxury marketing segment

Luxury marketers should be focusing on the affluent family as its own marketing segment, according to findings from the recent Ipsos Mendelsohn 2011 Annual Affluent Survey.

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Source: Luxury Daily

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